June 17, 2012
Two Gottsches and a Buffett climbed aboard a 1967 John Deere in Elkhorn last week, planting the seeds for the nation’s farmers to support local food banks.
The tractor ride kicked off a campaign that will include a live broadcast on RFD-TV in August, a documentary that traces a crop from planting to sale and an appearance in the Tournament of Roses Parade on New Year’s Day — a float trailed by antique tractors buzzing down Colorado Boulevard in Pasadena, Calif.
The Gottsches were Patrick, the president of RFD-TV’s Rural Media Group, and his brother, Mickey, a farmer. The Buffett was Howard W., grandson of Omaha investor Warren Buffett and an executive with his father’s Howard G. Buffett Foundation.